
In this episode of The Edible Valley Podcast, hosts Chef Jonathan Frazier and William McStringer explore the vibrant food culture of Vancouver Island through the lens of community and collaboration. Jonathan, in his role as president of the North Vancouver Island Culinary Association (NVICA), discusses the association’s mission to unite chefs, cooks, culinary students, and food producers in advancing the culinary arts across the region.
The conversation dives into how NVICA promotes professional growth, champions local products, and supports signature events like Food Day Canada. From organizing skill-building workshops to creating mentorship opportunities for emerging talent, the association plays a pivotal role in both preserving culinary traditions and encouraging innovation in the kitchen.
As always, the Edible Valley Podcast serves as a storytelling hub, giving voice to farmers, fishers, food artisans, and restaurateurs whose work defines Vancouver Island’s unique food identity. Jonathan and William share how these stories inspire greater community engagement and how listeners can get involved—whether by joining NVICA, attending local food festivals, or simply supporting island-grown products.
This episode is a celebration of connection, passion, and the shared commitment to keeping Vancouver Island’s culinary culture thriving for generations to come.
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